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The service provides outbound and inbound SMS text messaging capabilities focused on the communication needs of business organizations. Applications can generate messages to specified recipients or poll for and retrieve messages from others via the service.
API methods support "mobile originate" (MO) and "mobile terminate" (MT) messaging for both inbound communication from phones and mobile devices and outbound communication to devices. The API also supports a proprietary push-messaging and announcement service (MACH) that establishes a continuous communication channel via a mobile app installed by users.
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