Playmob is a charitable giving integration platform. It allows developers to create the means for players to give to charities through their apps. Playmob has a network of charities for developers to partner with and direct user traffic to. Developers can integrate payments for in-game objects with donations to charities so that portions of the itemsâ€™ cost goes to a generous cause. The rest of the integration is completely invisible, being worked into the appâ€™s UI, store setup, and player account management system. The Playmob API exposes the entire functionality of the app-to-charity functionality. It is a RESTful API that returns JSON-encoded results.