The service provides a numerical ranking to indicate a website's popularity and influence. It allows relative positioning of a website as compared to over 30 million websites indexed by the provider. Worldwide analysis aims to evaluate a site in relation to the internet as a whole. Site ranks are updated once each month, and each site's ranking reflects its popularity for the current month.
API methods support submission of a website domain name with a request for its ranking. Methods return the numerical ranking indicated by the most recent evaluation by the service.