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SimpleUPC is an API that lets users obtain food product information, nutrition, and high-quality images for use in their applications. There are over 120,000 products, 15,000 brands, and 5,000 manufacturers. The API lets users query any product by UPC, manufacturer, brand, or product name to return rich data. Users can also find related products by category or by using similar product lookup. The API uses RESTful calls and responses are formatted in XML or JSON.