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The objective of is to allow developers to build Web and mobile applications without having to also build the server-side infrastructure that is typically needed to support them. The server-side support provided by is centered upon providing infrastructure for developers through RESTful API's and scenario-specific client libraries. The fundamental building blocks of's back-end support services are their channel and subscription resources, which essentially provide the backbone for communication and event listeners within the infrastructure. currently has two available services; Messaging, which provides the foundation of real-time capabilities to applications; and Identity, which allows developers to easily integrate user registration and log-in into their apps.