Of the many APIs we published this week, twelve were highlighted on the blog by our team of writers. In this post, we’ll shine a spotlight on those twelve, which included Google's many newly released APIs. Included in Googles recent releases are the Content Experiments, Cloud SQL API, CalDAV, and the CardDAV APIs. To give a background on each, the CalDAV API allows developers to manage their calendar, the CardDAV to manage contacts, the Content Experiments allowing for Google Analytics to be used for A/B testing, and finally the Cloud SQL API to perform certain tasks for MySQL database. To learn more about these APIs, visit the Google page as well as the Google API blog post.
With the average person spending a substantial amount of time online everyday and having access to at least one kind of mobile device, the field of digital advertising has an incredible opportunity to meet consumers face to face; on their personal devices. For this kind of advertising to reach its full potential, there needs to be an accurate way to measure its accuracy and effectiveness in order for it to be a lucrative part of a brand advertising budget. That's where Vizu and its Vizu API comes in - a tool for gathering real-time information about online customers and audiences.
||The Plytix Resellers REST API allows developers to access and integrate the reseller functionality of Plytix with other applications. Some example API methods include managing different sites,...||Images||11.17.2015|
||The MOCA API offers a variety of services which can be accessed via MOCA's SDKs. The API can be used to automate beacon fleet management, connect your CRM data, schedule proximity campaigns, and...||Analytics||11.13.2015|
Buzzlogix Text Analysis
||The Buzzlogix Text Analysis API allows developers to integrate its services into their applications, enabling their users to understand their customers and predict consumer's behavior. This...||Natural Language Processing||11.10.2015|
||The ExoClick API allows developers to create, copy, modify, pause, and resume advertising campaigns. The API can also be used to get statistics on browsers, carriers, categories, countries, dates,...||Advertising||11.05.2015|
Apsalar Summary Reporting
||The Apsalar Summary Reporting API allows developers to get a set of reports on advertising campaigns, cohorts, and events. Apsalar is a mobile ad ROI platform that measures the effectiveness of the...||Marketing||10.31.2015|