Overview
Summary	Search advertising platform
Category	Advertising
Tags	ads
Date Added	2007-06-04
Description	From their site: The Yahoo! Search Marketing API provides programmatic access to the same functionality exposed visually in the web-based interface. You can create and manage campaigns, pull reports, set bids and more. All of these capabilities are exposed via a collection of SOAP-based Web Services that are easy to use and thoroughly documented.
API Home Page	http://searchmarketing.yahoo.com/api/
Most Popular Yahoo Search Marketing Mashups
abramex
Protocol
Protocols	SOAP
Data Formats	XML
Functionality
API Groups	Company, Campaign, Service
Example API Methods	addCampaign
Client Install Required	No
Security
Authentication Model	License key, username, and password
SSL Support	Yes
Read-only Without Login	No
Support
Vendor API Kits	Java, .NET, Perl, PHP
Community API Kits
API Blog
Site Blog
API Forum	Yahoo Search Marketing API Forum
Developer Support
Signup and Licensing
Signup Requirements	License key
Developer Key Required	Yes
Account with Service Required	Yes
Commercial Licensing	Yes
Non-Commercial Licensing
Data Licensing
Usage Fees	Varies by service level: Basic, Advanced, Elite
Usage Limits	Varies by service level: Basic, Advanced, Elite
Terms of Service

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