The latest news on the API economy
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Long a proven revenue channel for content publishers that have good visitor traffic, affiliate programs have always been subject to content growing stale. APIs allow merchants to supply real-time data to publishers and this article looks at how APIs are serving affiliate marketing programs today.
Twitter has unveiled a new API suite that brands can use to gain insight into the performance of their content and the audiences they target.
Six APIs have been added to the ProgrammableWeb directory in categories such as Social, Advertising, Science, and eCommerce. Here, we summarize the new additions.
See how Kocomojo enabled marketers with the Google Maps API and beacons to create geo-targeted and hyper-local boundaries that trigger campaigns on customer smartphones.
Facebook believes opening up a reference app for its Marketing API will kick-start developers' efforts when it comes to creating effective marketing.
Canto released the 10th version of its digital asset management product, Cumulus X. The release includes a revamped API that streamlines third-party integration.
We've added 15 APIs to the ProgrammableWeb directory today in Recognition, Sports, and Marketing categories, among others. Also added: client libraries for Buddycloud.
Instagram has opened the Instagram Ads API to a select group of marketing partners. The API allows businesses to publish digital ads on the Instagram photo-sharing network.
We've added 6 APIs to the directory today in categories such as CRM, Advertising, and Translation. Also new are source code samples for Google Custom Search API and Yelp APIs.
LeadSift has announced the official launch of the LeadSift Consumer Insights API which provides actionable business insights from social media audiences’ data.
We've added 6 APIs and several clients to the ProgrammableWeb directory in Shipping, Advertising, Media, and Metadata categories, among others. Here are some highlights.
Multiple APIs from AlchemyAPI have been added to the directory, as well as more Yandex APIs, and libraries for Expedia and Vine. Here's a summary of what's been added.
Six APIs have been added to the ProgrammableWeb library, including offerings from Meerkat, the live streaming service, and Stream by Dextro, for visualizing data from Periscope.
Developers will be able to point mobile shoppers directly to product purchasing pages, rather than generic landing pages, when they install new apps.
Pinterest has announced the launch of the Marketing Developer Partners (MDP) program, which provides two new APIs: an Ads API (beta) and a Content Publishing API.
Six APIs, two SDKs and Source Code samples have been added to the directory in categories such as Backend, IoT, Reference and Tools in the past day. Here are the highlights.