The latest news on the API economy
Searching: No Search Term , Filtered By Category: "Widgets", Category: "Advertising", Category: "Advertising", Category: "Marketing", Category: "Analytics"
Aerohive launched a new API-driven platform that pulls data from Wi-Fi networks for use by various business applications. The platform includes a number of APIs, primarily around location, identity, and monitoring. The platform exchanges data with both network devices and end user devices.
Long a proven revenue channel for content publishers that have good visitor traffic, affiliate programs have always been subject to content growing stale. APIs allow merchants to supply real-time data to publishers and this article looks at how APIs are serving affiliate marketing programs today.
We've recently added 6 APIs and several frameworks and SDKs to the ProgrammableWeb directory in categories such as Analytics and Writing. Here's closer look at what's new.
IBM has announced that it is acquiring the digital and data assets of The Weather Company in a deal reportedly worth more than $2 billion. The acquisition will hing on IBM's ability to create value by applying Watson to The Weather Company's data to create predictive weather analytics solutions.
IBM Insight Cloud Services constitutes a new data analytics service that offers API access to internal business data in conjunction with Twitter and Weather Channel content.
Twitter has unveiled a new API suite that brands can use to gain insight into the performance of their content and the audiences they target.
Pivotal has announced the contribution of the HAWQ analytics engine and MADlib parallel machine learning library to the Apache Software Foundation.
Six APIs have been added to the ProgrammableWeb directory in categories such as Social, Advertising, Science, and eCommerce. Here, we summarize the new additions.
See how Kocomojo enabled marketers with the Google Maps API and beacons to create geo-targeted and hyper-local boundaries that trigger campaigns on customer smartphones.
Today, Google announced significant improvements and additions to its Play Games Player Analytics tool, which gives game developers access to a number of analytics reports.
Using speech-to-text transcription service Tropo with VoiceBase’s audio indexing API, this tutorial shows followers how to create advanced transcription with analytics.
Google has announced the pending termination of CSV download scripts. Last month, Google announced the Search Analytics API, which will take the downloads scripts place.
Six APIs have been added to the directory in categories such as Search and Animation. Also added: a Node.js library for WealthEngine API, which can determine a person’s net worth.
APIs that IBM gained by acquiring AlchemyAPI earlier this year are at the root of an effort to make fantasy football league more accessible to fans.
Facebook believes opening up a reference app for its Marketing API will kick-start developers' efforts when it comes to creating effective marketing.
Canto released the 10th version of its digital asset management product, Cumulus X. The release includes a revamped API that streamlines third-party integration.
We've added 15 APIs to the ProgrammableWeb directory today in Recognition, Sports, and Marketing categories, among others. Also added: client libraries for Buddycloud.
Instagram has opened the Instagram Ads API to a select group of marketing partners. The API allows businesses to publish digital ads on the Instagram photo-sharing network.