The latest news on the API economy
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Long a proven revenue channel for content publishers that have good visitor traffic, affiliate programs have always been subject to content growing stale. APIs allow merchants to supply real-time data to publishers and this article looks at how APIs are serving affiliate marketing programs today.
We've added eleven APIs to the ProgrammableWeb directory today in categories such as Mapping, Payments, and Real Estate. Here's a summary of what is new.
Twitter has unveiled a new API suite that brands can use to gain insight into the performance of their content and the audiences they target.
See how Kocomojo enabled marketers with the Google Maps API and beacons to create geo-targeted and hyper-local boundaries that trigger campaigns on customer smartphones.
Canto released the 10th version of its digital asset management product, Cumulus X. The release includes a revamped API that streamlines third-party integration.
We've added 15 APIs to the ProgrammableWeb directory today in Recognition, Sports, and Marketing categories, among others. Also added: client libraries for Buddycloud.
Instagram has opened the Instagram Ads API to a select group of marketing partners. The API allows businesses to publish digital ads on the Instagram photo-sharing network.
Lithuanian startup PlaceILive wants to offer a crowdsourced and open data review site for neighborhoods, including a Life Quality Index API that real estate agents can use.
LeadSift has announced the official launch of the LeadSift Consumer Insights API which provides actionable business insights from social media audiences’ data.
We've added 10 APIs to the directory today in Travel, Government, and Real Estate categories, among others. Also new are Ruby and Python libraries for ActiveCampaign email API.
Developers will be able to point mobile shoppers directly to product purchasing pages, rather than generic landing pages, when they install new apps.
Pinterest has announced the launch of the Marketing Developer Partners (MDP) program, which provides two new APIs: an Ads API (beta) and a Content Publishing API.
Six APIs, two SDKs and Source Code samples have been added to the directory in categories such as Backend, IoT, Reference and Tools in the past day. Here are the highlights.
Influencer marketing platform, Traackr, provides an API that allows users to monitor influencer activity and create meaningful connections.
The new API is aimed at helping development teams and creative agencies working with brands to leverage the ubiquity of chat apps to enhance brand-to-customer communications.
Business-to-developer marketing consultancy WIP Factory is conducting its annual developer engagement survey