Facebook Resources
| Up to Social Dashboard |
Essential reading list for understanding the Facebook Platform
| Ad Networks | |
|---|---|
| Cubics.com : Facebook Advertising Platform | CPM-based advertising network |
| Lookery - Facebook Ad Network | Description of Lookery's Facebook ad network |
| Federated Media Expands Into Facebook | New player in Facebook ad networks |
| AdMob - Monetizing Facebook Mobile Applications | Ad network for Facebook applications that integrates ads and content on mobile phones |
| AdBrite puts spotlight on Facebook application ads | New ad network from AdBrite |
| Chitika, Inc. - eMiniMalls on Facebook | Chitika's eMiniMalls product for monetizing Facebook apps |
| Userplane | News | Description of Userplane's revenue-sharing platform for Facebook apps |
| Market Analysis | |
| Some Brands on Facebook Get It Wrong | Description of Sony Facebook app for Xmas, and reasons why it didn't succeed |
| Enterprise RSS: Open Social Developers Journal - Show Me the Money | Basics of advertising targeting in social networks |
| Facebook Business Models & Monetization ยป SlideShare | Slideshow with visual samples of different monetization strategies |
| How are facebook applications making money? | Different mechanisms that applications are using to make money |
| Facebook Monetization of Apps: Peanut Labs for Facebook | Video of Peanut Labs' system of using virtual currency to induce paid behavior |
| Fear Among Facebook Developers - Forbes.com | Why Facebook's ad arrangements may not be favorable to small independent developers |
| New advertising strategy is a big gamble for Facebook | Commentary on the new Facebook Ad platform - it will start with food and travel ads that have lowest annoyance factor |
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