RhymeBrain is a service made to help writers, or anyone else for that matter, find rhymes for words, make new portmanteaus, and alliterate well. When writing with figurative language, or writing poems, such a tool can be very helpful for a writer who's currently stuck. It might also be helpful for such things as computer generated literature, but for that, you'd want a robust API with full access to the database. Well, you're in luck, because it does indeed exist.
Kippt, designed to make information workflow and archiving effortless, has launched a new API alongside a developer site and app gallery. The new, publicly available API simply opens up the existing Kippt API that continues to power the Kippt web service. Instead of pushing Kippt as a standalone product, the Kippt team hopes that the Kippt API will encourage developers to develop apps based on the Kippt platform.
This year has seen an increasing number of creative agencies incorporating APIs into the way they work. Sure, PR and digital creatives are using APIs in their monitoring and analytics to measure reach and impact of their efforts, but increasingly, they are using APIs to funnel realtime data into the very fabric of their campaigns and to ramp up audience engagement around a brand's story. ProgrammableWeb spoke with Arvid Dyfverman from the award-winning Swedish PR agency, Deportivo, about how APIs are at the very center of their creative campaigns.