Visible Measures, a content advertising technology company, today announced the launch of the True Reach API, hoping to provide its advertising and technology partners access to Visible Measures’ database of five trillion data points on video content across more than 4,000 brands.
The API Strategy and Practice Conference kicks off its final day with a series of keynote speeches. These include talks by Laura Heritage, Oren Michels, Drew Dillon, Salil Deshpande, Uri Sarid, Craig Burton, John Musser and Kin Lane. The session will be streamed live from 9:00am-11:15am PST. View the video below along with the schedule of speakers.