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API and Mashup Verticals

Platform news, analysis and metrics by market segment. Follow the money.

What Are Mashup Markets?

As thousands of mashups and hundreds of open APIs come to market, certain segments are gaining traction faster than others. In this section of PW we give you a way to examine and track this expanding web-as-platform universe by vertical.

Shopping: Mashing-up eCommerce

Our first vertical is Shopping where there are over 20 APIs and hundreds of applications built with them.

Visit our Shopping Portal for more...

ProgrammableGov: Open-up and Remix Politics

Where do your tax dollars go? How can mashups help you visualize how donations influence voting? Which US and global government agencies offer web APIs? Our new ProgrammableGov section can help you get these answers.

Visit our Government Dashboard for more...

Mapping: More than pushpins

Maps gave birth to the modern web mashup and truly capture the popular definition of "mashup". Our mapping vertical brings you up to speed on than 40 geographic-related APIs, thousands of mashups and a steady stream of news, tools and geo-stuff.

Visit our Mapping Mashup Dashboard for more...

Mobile & Telephony: Remixing the Phone Network

Not long ago it was VoIP that shook the giant telecom industry, now it's going to be open APIs and mashups. Our mobile and telephony section can introduce you to this opportunity and keep you up to date as it happens.

Visit our Mobile & Telephony Dashboard for more...

More Coming Soon...

We have more vertical segments coming soon (search, enterprise, widgets). If you happen to have expertise in any of the evolving web platform verticals and want to share that expertise by writing for us, just drop us a note.

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APIs, mashups and code. Because the world's your programmable oyster.

John Musser
Founder, ProgrammableWeb

Adam DuVander
Executive Editor, ProgrammableWeb. Author, Map Scripting 101. Lover, APIs.