Content websites are just too dull. Business to business can use Linkedin to get real people on their websites. Combine it with Wordpress, Vimeo, Slideshare, Twitter and Flickr and you have a B2B mashup as your website.
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APIs, mashups and code. Because the world's your programmable oyster.
Executive Editor, ProgrammableWeb. Author, Map Scripting 101. Lover, APIs.