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Personalization tools have long existed allowing marketers to custom tailor online marketing to consumers. However, business to business marketing has eluded personalization tools until Demandbase created its Real-time Identification service: a "service [that] bridges the gap between known and anonymous web visitors by identifying and segmenting the companies visiting a website, and providing detailed, targetable business attributes in real-time." Now, Demandbase is making its Real-time Identification platform available to third party developers via an the Demandbase API.
TipTap Lab uses psychology to better understand existing and potential customers. The TipTap Lab API allows third party apps to take advantage of such psychology by building profiles for those that interact with the app and acting accordingly. Whether an app developer wants to personalize an online experience or pair up users with similar interests, the TipTap Lab API examines the abstract, subconscious layer of users to better and enable a developer to accomplish goals.
W3C Pointer Lock
||The W3C Pointer Lock API is a specification that defines an API for providing scripted access to raw mouse movement data while also locking a mouse event's target to a single element and hiding the...||Tools||10.18.2016|
MasterCard BIN Table Resource
||The MasterCard BIN Table Resource API can keep up-to-date MasterCard issuing account ranges that can be used for authorization, routing, and fraud prevention purposes. Incorporating the BIN Table...||Credit Cards||10.09.2016|
||The W3C File API document specifies an API for representing file objects in web applications, programmatically selecting them, and accessing their data. This API includes a FileList interface, a Blob...||Tools||10.05.2016|
||The W3C FindText API document specifies an API that allows developers to use a variety of selection criteria to find a range of text in a document or part of a document. This specification is mostly...||Tools||10.05.2016|
W3C Input Method Editor
||The W3C Input Method Editor API document specifies an API that provides web applications with access to an input method editor (IME) associated with a hosting user agent. This API provides attributes...||Tools||10.05.2016|