For busy mums with equally busy and demanding little ones, anything that can add convenience and simplicity to the everyday routine is a winner. One area where convenience is key, is shopping. GoMummy is an online flash sales shopping website for mums and kids, aimed at making the process easy and hassle free. The company now provides the GoMummy API which makes it possible for developers to take the idea even further by integrating the functionality with new websites and applications.
The brainchild of Catcha Group (one of Southeast Asia’s largest media holding companies) and powered by Dealmates, GoMummy features a range of products, specifically relevant to mums and kids, sold at discount prices. Users can browse through the active deals on the website or register as members to receive daily email alerts regarding the deals for that day. Then it's just a simple process of making a purchase, choosing shipping preferences and waiting for the products to arrive. The company prides itself on offering great bargains on quality products that are safe to use and baby friendly.
The folks at GoMummy are keen to see what new ideas can be generated for further improvements, extensions and multi-platform interfaces. By making the GoMummy API available to developers, new and interesting applications are now a possibility. Interested developers can head to the GoMummy website where they can sign up for an account and get their API key.