InComm, prepaid card and transaction technology solution provider, has a new API for loyalty program, digital wallet, and digital coupon providers: Cashtie Cloud Match API. The API enables developers to integrate their loyalty program, digital wallet, and digital coupon solutions into InComm's retail network without added POS hardware or substantial development work.
Thomas Cornelius, InComm SVP, commented:
"Cashtie Cloud Match provides a solution that works today to enable retailers and emerging payment and loyalty providers to transact....While other options are available, they require changes to the cash register or the installation of expensive new equipment, so for the first time partners and retailers leveraging Cashtie's Cloud Match solution can offer new payment, coupon and loyalty solutions that their customers demand today, while the hardware and software upgrade cycle of retailers may still be years out."
InComm has been innovating in the POS space for over two decades. Cashtie resulted from a realization that traditional barcode remains prevalent throughout retail; however, the mobile marketplace cannot easily recognize barcodes without significant hardware and/or software upgrades. Cashtie allows users to seamlessly manage and process mobile barcode transactions without updates to the POS systems.
The Cashtie API uses REST protocol. Public documentation for the Cashtie API is not currently available; however, InComm is accepting requests to be invited to use the API. For more information, visit the Cashtie site, and submit a request.
With a long, significant history in the retail space, InComm continues to lead in its space. With the gap between traditional POS and the explosion of mobile devices, Cashtie represents yet another example of forward thinking. With industry giants like Walmart and CVS sitting as existing clients, tapping into the InComm network gives any developer a leg up.