Twitters Latest Ad API partner: Glow Digital Media

Matthew Scott
Jul. 02 2014, 11:55PM EDT

Glow received an invitation to build into the Twitter Ads API. This is huge for Glow’s mission; to build close links with the best partners where the best audiences can be found. Twitters massive reach, coupled with experience running Facebook campaigns, gives Glow the ability to offer a wide range of measurement and reporting functions through its integrations with a multitude of desktop and mobile measurement platforms.
 
This follows suit with Glow’s recent expansion and continued growth across North American markets. Cluttering beginning to happen with Facebook ads means that the next logical step is to start diversifying into other social media markets. Glow Machines focus on direct response is also nicely tailored for the Twitter market. 

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