Understanding the usage of your publications used to be easy: if it's a book, count the sales. A magazine? Count the subscriptions. An article--count the circulation of the hosting publication. If you're a librarian, just look at how many times it was checked out. For impact, count citations. The digital universe requires new tools to measure these and the Scholarly IQ API is Scholarly's app for putting them right into your application. Scholarly IQ uses SUSHI to harvest COUNTER usage statistics.
TipTap Lab uses psychology to better understand existing and potential customers. The TipTap Lab API allows third party apps to take advantage of such psychology by building profiles for those that interact with the app and acting accordingly. Whether an app developer wants to personalize an online experience or pair up users with similar interests, the TipTap Lab API examines the abstract, subconscious layer of users to better and enable a developer to accomplish goals.
Figshare's aim is to make unpublished research and data accessible by publishing it using a liberal creative commons. Research is posted in a citable manner. Recognizing that some research needs to be kept private, Figshare also provides account holders with a free gig for private storage. Uploading is straightforward and Figshare accepts any file format. Researchers uploading material get a profile page, and are encourage to share as much as possible to increase their impact. The Figshare REST API amplifies the impact of the shared data by giving developers access