July 15, 2016
Gowalla, the location aware social networking service, has announced the release of their first public API (our Gowalla API profile). This will help them keep up with other location-centric social services like Foursquare's new API.
OneTok pulled its voice recognition technology out of beta and has launched The OneTok API to the masses. OneTok delivers voice recognition to any app on Android, Blackberry 10, or iOS. OneTok provides its software in a cloud based (SaaS) model. According to co-founder and CEO, Ben Lilienthal, "Today’s voice-enablement tools are overly complex and designed to make their vendors money. OneTok puts developers first, freeing them to focus on providing a great user experience."
Continuing a three-part series on Facebook Ads API. In Part one, I looked at how Facebook Ads vendors have done little with their exclusive access to the API and instead have tried to game Facebook’s system through ad multiplication. In Part two, I discussed how the API can be used to gather the data needed to measure true performance. In this final part, I offer some ideas of tools that developers could create to improve the optimization of Facebook ads.