July 28, 2011
APIs are a business development tool. Whether you are monetizing directly or indirectly, they allow you to create effective partnerships and expand your platform faster and more efficiently than ever before. The secret to unlocking the full potential of your APIs is to create documentation that makes it easy for partners to use them.
In October, Microsoft announced that "Landing Page by Match Type" functionality would be coming soon to Bing Ads. Microsoft has just announced that Bing Ads API users are required to make mandatory code changes so that their applications continue to work properly when Landing Page by Match Type updates are completed.
The SolarPlots API provides a new data tool to track where the sun will be in any given location in the US (and adjacent parts of Mexico and Canada) for any specific date and time or series of dates. The sun plotting search tool could possibly be used by photographers needing to know best times to shoot twilight scenes, for sun-bathers wanting to book the best time on a hotel rooftop, or home buyers wanting to calculate how much direct sunlight their new property may get. Developers could use the app to scale up such individual needs or to add sun-loving contextual information to a location-based app product.