After 18 months of courting independent developers and business development deals, Mitch Colleran at Eventbrite had a few realisations about APIs. By broadly categorising APIs as either utilities or ecosystems, the approach to building API programs and measuring value becomes clearer.
WorldMate, the world's largest mobile itinerary management and booking service, launched the WorldMate API this week. The e-mail parsing API extracts travel data (e.g. confirmation e-mails, key travel information, airport codes, etc.) and sends the information back to the developer's platform. Providing such information opens WorldMate's data to a new realm of applications. WorldMate has already seen adoption from developers outside the itinerary management and booking space. Early examples include expense reporting, flight status, and compliance apps. WorldMate CEO, Jean Tripier, commented: "We are overwhelmed with the immediate popularity of the API across a wide spectrum of developers."