EmoVu specializes in creating emotionally intelligent tools that can perceive the emotions of people by analyzing micro expressions using webcams. Supporting standard video, image, as well as image sequence formats, this emotive predictive analysis can help determine a user's opinion on the content they are viewing in real time. This allows developers to smartly tailor content to highly niched demographics, using data acquired on age, gender, mood, and more to affect content either before or after the content debuts, ideally helping to boost ROI for lean campaigns. The EmoVu Desktop SDk empowers developers to create desktop embedded applications or emotionally intelligent devices, offering a wealth of emotive data to aid in the process to allow 3rd parties to collect and process data collected on the device. EmoVu Desktop SDK is made available for WIndows, Mac OSX, and Linux.
Contactology, an Email Marketing service, has announced the release of its API. The new API Version 2 has big changes that make it more developer friendly. First, it adopts the REST style over Version 1 that was based on SOAP. It also provides data as developer-preferred JSON. The changes make the API easier to use, which is good for everyone.
In order for a website to have any impact on the web, it has to be seen. Knowing how many people have visited the site and if it's effective enough to keep them coming back again and again is key. The world wide web is a densely populated jungle of competitors fighting for the consumer's attention, and in order to stay ahead of the pack, it's good to know the facts.
Activestandards, the provider of a website quality management platform, has just released the first of what it says will be many APIs. Their focus is on helping enterprises drive business by getting technical and marketing teams to work more closely together. According to the press release, the goal is to facilitate integration with the content management systems (CMS).