In addition to their app, GeoPapyrus offers open source developer tools for documenting media and sharing videos, images, and audio with social apps through their Augmented Reality platform in the cloud. The GeoPapyrus Audio Recognition, Image Recognition, and Facial Recognition SDKs allow developers to add multi-faceted media recognition into their iOS app to use for user authentication, or for sharing on social accounts.
There are now 700 social mashups in our mashup directory. Social apps are growing quickly, as we noted when the directory reached 5,000 total mashups. Social mashups now make up 9% of the directory, up from less than 3% in 2008. The growth has been pushed forward primarily by two social stalwarts: the Twitter API and the Facebook API.
Augmented reality applications are in demand as businesses try to create an application experience that is truly memorable. The Autonomy unit of Hewlett-Packard created Aurasma to enable building those types of application. The Aurasma content management system exposes triggers through which videos, images or 3D models are automatically launched.
A trend is starting to emerge: Advanced technologies are being made available first as cloud services that organizations can invoke easily via an API, rather than having to figure out how to deploy and master themselves. The latest example of that trend is a cloud service from AlchemyAPI that takes advantage of machine learning and computer vision technologies to allow publishers and providers of ad networks to more easily monetize content.