May 13, 2014
Picture this: you are a city employee in charge of fixing pot holes, or cleaning up illegal dumping. You have a gazzillion requests flooding in from well-meaning citizens just overjoyed to send you a text or a picture or both every time they hit a pot hole. How you gonna deal? The Cityworks API helps manage a city's assets--when maintenance and replacement needs to be scheduled, and organizing cost-effective inspections and assessments.
Science Rockstars aims to transcend simple recommendation engines and A/B testing techniques to create personal profiles of pitches that persuade individually. Their Persuasion API allows applications to compile profiles of each customer and what sways them. Then, based on the profile, communication can be altered in real time in ways that best suit the customer and increase the conversion rate. The documentation notes that it can be implemented either on the server or client side (the latter includes a Javasctipt library to facilitate the process).
As a translation service powered by human translators and accessed via an API, Gengo has a fairly unique business model—an API-as-product that uses the API to engage a human workforce to carry out sophisticated business processes.