The Active Campaign API mainly allows to automate email marketing with the aim to increase sales. Protocols available in JSON and XML permit developers to integrate email marketing, campaigns, and analytics services into applications. Active Campaign is a marketing automation platform including email, sales, and CRM services.
Ten APIs have been added to the ProgrammableWeb directory in categories such as Augmented Reality, Weather, Voice, and Mapping. Highlights today include Houndify API, which enables voice commands for applications, and Velocity Weather API from Baron. Here, we summarize the new additions.