ActiveProspect is a marketing automation platform for generating and qualifying leads. ActiveProspect enables businesses to integrate existing conversion & CRM systems, as well as extend the platform to 3rd party applications. To integrate with the platform ActiveProspect exposes their core API. The LeadConduit API enables developers to return information on campaigns, leads, statistics, account management, and sales information. The API accepts HTTP POSTS requests in JSON formats, and uses a users's LeadConduit login with HTTP basic authentication.