[This API is no longer available and this page is being maintained purely for historical and research purposes. PW provides 8 AddThis APIs in the directory.]
AddThis is a free way to boost traffic back to your site by making it easier for visitors to share your content.
First, a close friend loses everything in a house fire. Not long after, close family members are rocked when a flood destroys their belongings. What can be done in the face of tragedy and loss? For the noble minded the only thing to do is to work to better prepare your friends and neighbors for the next catastrophe to strike. This was the story told by Jennifer Morehead, CEO and founder of Lockboxer, a site to track your stuff that makes a refreshing use of shopping APIs to find out how much your stuff is worth.