The Velocity Weather API allows developers to incorporate the Baron Weather service into their applications. Data products in the API fall into two categories – Text and Graphical products. Text products are returned in either JSON or JSONP text formats, and can be displayed on a map or integrated into a user interface. Graphical products are images, provided in PNG format for overlay onto a map. Data provided includes shore wave conditions, tornado tracking, roadway conditions, Baron provides actionable and intelligent weather services helping business across several industries mitigate dangerous weather.