FireText is an online SMS marketing platform that lets users send and receive instant SMS text messages with their customers. In addition to sending texts, users can schedule and receive messages, manage their contacts, report on deliveries and more. The FireText API gives users access to the functionality of the platform while allowing them to integrate it into their own applications including those from Magento and Zendesk. The API uses RESTful calls. Developers can contact the provider for full documentation.