Google allows merchants to list their products for web searchers to be able to access on Google or via the Google Shopping Search API. The Google Shopping Content API helps merchants and those whose clients are merchants manage their product data programmatically. Using the API, developers can post new items, edit existing items, or delete items, so that your current inventory remains searchable.
The New York Times is giving developers access to data that is even more real-time from its New York Times Campaign Finance API. Google added an API console for its Google Shopping Content API to provide easy access to error codes. Plus: a German hackathon with a twist, Google App Engine updates and 7 new APIs.
The database that tried to be everything to everyone is being replaced by more specific tools. The Google Base API, launched in 2005, has been deprecated. In its place, Google suggests using its new Google Shopping Search API for finding products and Shopping Content API for merchants to add products. The new APIs will help Google focus on the most common uses of Google Base. However, the change means that developers will have to update code and that some non-shopping applications will be left without a replacement.