HootSuite is a social media management platform for the web and mobile. Its users are usually juggling several accounts from Twitter, Facebook and other social networks. Messages can be scheduled, duplicated and broadcast across various services. Paid HootSuite accounts can include multiple members of a team, with additional features, such as assigning particular mentions or comments to other team members.
The HootSuite Engagement API makes the write functionality of the HootSuite platform available to developers. Applications can access the members of a HootSuite account, as well as the social networks attached to that account. Developers can create and schedule new messages, save drafts, and determine the messages that are pending.