The Index Exchange API enables users to retrieve information about ad campaigns, earnings, manage data, update inventory & passbacks, and more. The REST API allows you to manage publisher data in your Index Exchange account that supports HTTP requests for GET, POST, PUT, PATCH and DELETE, with responses available in JSON format. Index Exchange is a global advertising marketplace where digital media companies transact ad impressions in real-time.
Sixteen APIs have been added to the ProgrammableWeb directory in the Demographics, Advertising, Telephony and other categories. Today's highlights include an API for retrieving over 350,000 memes, and an API that lets applications predict air travel delays. Here's a rundown of the latest additions.