The Mailchimp API syncs campaign stats and subscribers information between MailChimp and a database. It helps to download a list of unsubscribes to clean inhouse lists, build client portals, and pull campaign stats from MailChimp. Available in REST architecture with JSON and XML formats, in addition to Serialized PHP and XML-RPC.
At GlueCon 2014, John Musser presents the 10 most common mistakes made by API providers that keep their API from being great. Along with the mistakes including issues such as bad developer experience, poor/inconsistent API design, and unreliable services, he provided his solutions.
Rapleaf wants to see more personalization apps built on its Rapleaf Personalization API. To support the expansion, the company will provide grants and services to companies via its just-launched $1 million fund. The investment approach is quickly joining contests and hackathons as ways for providers to woo developers.
Email marketing service provider MailChimp announced last week a new $1 million dollar fund for startups building products that integrate with the service's MailChimp API. MailChimp's program is somewhat unique in that they won't be asking for equity from the companies they fund. It's a pretty attractive deal for prospective partners and a trail-blazing move for a platform in an increasingly competitive industry.
Every site needs promotion, right? That means your new site could use a quick boost from what others have already created. This post will cover some marketing APIs, as part of our Site in a Box series.