The service provides a platform for integrating automated chat messaging in web and desktop applications, mobile services, and other applications. It can initiate message exchanges with online users, receive and process replies, and return messages specified by application logic. The integrating application controls the messages to be delivered, and the service provides the platform for those interactions.
API methods support specification of message text and management of chat user profiles, including username, first and last name, and gender. Messages are hash encoded for secure delivery to users interacting with the service.