The Persuasion API is designed to determine the best way to persuade people on an individual basis, creating a "persuasion profile" for each customer. It also allows users to alter their communication methods in real time in response to accumulated information, thereby increasing customer loyalty and conversion rates. Currently, Persuasion API is accepting clients on an invitation-only basis. Potential clients can request an invite on the Persuasion API website.
Of the many APIs we published this week, ten were highlighted on the blog by our team of writers. In this post, we’ll shine a spotlight on those ten, which included the Data Dryad DataOne API. The API gives developers programmatic access to Dryads repository of scientific publications. This is just one step of Dryads goal of developing a joint data archiving policy (JDAP), allowing third parties, research institutions, and scientific publications to be shared. Their goal, at least right now, is to broaden the access of scientific data for all. To learn more about the Dryad API visit the Dryad site as well as the Dryad API blog post.
Science Rockstars aims to transcend simple recommendation engines and A/B testing techniques to create personal profiles of pitches that persuade individually. Their Persuasion API allows applications to compile profiles of each customer and what sways them. Then, based on the profile, communication can be altered in real time in ways that best suit the customer and increase the conversion rate. The documentation notes that it can be implemented either on the server or client side (the latter includes a Javasctipt library to facilitate the process).