Salesforce Lightning provides a Web services REST API for interacting with the Lightning Platform. It is accessed using HTTP methods for HEAD, GET, POST, PATCH and DELETE that includes; retrieve resource metadata, create a new object, update a record and more. Resources are formatted as XML or JSON with the default being JSON. Lightning provides a way to extend CRM that personalizes applications and brands the employee experience. The Lightning Platform allows you to build innovative applications for beginners and professionals with no-code or in any coding language. It enables you with the ability to build collaboratively and deliver continuously, embed Artificial Intelligence and IoT, as well as integrate Salesforce and third-party data. Salesforce is a customer relationship management services company.
This segment of the past year's APIs focuses on eCommerce, Sales, Marketing and Social Media. Sub categories covered here include Advertising, Content, Printing, Products, Coupons, CRM, Taxes, Feedback, Auctions, Shipping, Ratings, Personalization, SEO, Engagement and others.