The ConneXtion is a merchandise fulfillment service for both digital and physical media. For artists, The ConneXtion can build, manage and maintain a eStore showcasing an artist's cds and merchandise. They also handle digital distribution, soundscan, merchandise manufacturing and ticket sales. An API is offered that lets The ConneXtion handle order fulfillment while leaving customer service to the artist. Upon signup, users are provided with detailed API documentation and sample code snippets.