The Trade Desk's Enterprise APIs allow demand-side partners to construct their own real-time bidders for buying programmatic advertising inventory from 40+ supply sources across display, mobile, video, audio, and connected TV. For information about architecture, format, and authentication, visit http://www.thetradedesk.com/contact-us
Online advertising can be a complicated world for developers. Luckily, ProgrammableWeb has an entire category dedicated to Advertising APIs. This article examines eleven of the most popular Advertising APIs listed on ProgrammableWeb according to website traffic from our users.
Sixteen APIs have been added to the ProgrammableWeb directory in categories including Microservices, Music, Transportation, and Database. One highlight today is the IBM Watson Discovery REST API, for querying data and connecting with other IBM Watson APIs. Here's a rundown of the latest additions.