Yahoo Placemaker is a new "geo-enrichment" platform. The freely-available API enables developers and publishers to make applications and data sets location-aware by determining the "whereness" of unstructured content (such as blog posts, new articles, feeds, and web pages). To use it, developers specify structured and unstructued content; feeds, web pages, news, status articles, etc. Then Placemaker identifies, disambiguates and extracts places. And finally Placemaker returns geographic metadata, which determines the whereness of structured and unstructured content.
These days it might be hard to remember that the Yahoo Maps API was ever second fiddle to the Google Maps API. These days, it barely picks up its fiddle. And in less than two weeks, Yahoo will lift its once-mighty mapping API above its head and bang the fiddle repeatedly into the stage like Pete Townshend. The remnants, barely held together with strings and the crumpled instrument neck, will then go in some dumpster in Sunnyvale. It's okay, after all, because Nokia's Ovi Maps API will be a fine replacement. It's only the nostalgic, like me, who'll have any problem with seeing the Yahoo name disappear.
You may remember our earlier post on Yahoo Placemaker, a new 'geo-enrichment' platform that includes an API (our Placemaker API Profile) that can be used to make applications and data sets location-aware by determining the 'whereness' of unstructured content. Now, Yahoo developer evangelist Christian Heilmann has released GeoMaker, a new app that makes it dead simple to use the Placemaker API with any web site.
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