Advertising APIs

Smaato Launches SDK for in-app Advertising
Smaato

Smaato has been at the in-app advertising game for years now. However, the industry has advanced so much in the last few years, that updating its existing SDKs wasn't good enough to support the current environment. Accordingly, Smaato has completely rebuilt its in-app advertising Smaato SDK.

Brief

Eric Carter

Advertising, Applications, SDK

09-30-2019

Protected Media Announces Supply Side SDK for Ad Fraud Detection

Protected Media has moved ad fraud detection to the supply side. This eliminates the burden of traffic validation from advertisers and bakes it directly into the tech stack driving the ad marketplace. The company aims to better control ad fraud increase CPM within fraud-free marketplaces.

Brief

Eric Carter

Advertising, Security

09-25-2019

Google Enhances AdMob SDK, Overhauls API
Google AdSenseGoogle AdMob

Google has added many features to its AdMob SDK, and has completely overhauled the AdMob API. The goal of the improvements is to give better insights and reporting to publishers. Developers access to AdMob metrics traditionally required the AdSense API. The new AdMob API will replace that.

Brief

Eric Carter

Advertising, Mobile

09-19-2019

Facebook Extends Audience Reach via Upgrades to Audience Network SDK and Live API
Facebook Live Video

Facebook has made several announcements this week that will benefit developers by expanding the ways that they can reach audiences beyond the social network’s walls. The announcements include upgrades to both the Audience Network SDK and the Facebook Live API.

Brief

Kevin Sundstrom

Video, Advertising, Social

09-18-2019

Google Announces Updates to Ads and Search APIs

Google announced multiple changes to its Ads and Search APIs. In the Ads API, changes were made to prevent the same payment account applying across manager account hierarchies. In the Search APIs, certain Android appearances that are no longer available in the Console UI are no longer supported.

Brief

Eric Carter

Advertising, Developers, Search

08-26-2019

11 Top Advertising APIs
Amazon Product AdvertisingGoogle AdWords
More Related
Google AdSense
Google AdMob
Impact Radius
Craigslist Bulk Posting
Adform
Facebook Marketing
Google AdSense Host
Twitter Ads
The Trade Desk RTB
Google AdSense Management
Taboola Backstage

Online advertising can be a complicated world for developers. Luckily, ProgrammableWeb has an entire category dedicated to Advertising APIs. This article examines eleven of the most popular Advertising APIs listed on ProgrammableWeb according to website traffic from our users.

Brief

Joy Culbertson

Advertising, Top APIs

07-28-2019

YouAppi Delivers Open Measurement SDK

YouAppi has released its Open Measurement Software Development Kit (SDK), which is designed to make possible third-party viewability and verification measurement for ads served to mobile app environments without requiring multiple Ad Verification service providers (or measurement providers) SDKs.

Announcement

ProgrammableWeb Staff

Advertising

07-17-2019

Vungle SDK v6.4 Supports Cache Optimization and MREC ad Format

Vungle recently announced the latest version of its advertising SDK. The Vungle SDK now features Cache Optimization to ensure that ads are available quicker than ever before. Further, the SDK supports the MREC ad format, which is a medium rectangle for in-app video advertisements.

Brief

Eric Carter

Advertising, Caching, Optimization

07-12-2019

Google Reverts Ads API Back to Beta
Google AdWords

Google recently announced that the Google Ads API, which was officially launched back in March of 2019, has been reverted back to beta. The decision was made based on feedback from users who had concerns about response time when compared to the AdWords API that it was meant to replace.

Brief

Kevin Sundstrom

Advertising

07-03-2019

Daily API RoundUp: Console Connect, Cascade CMS, Tollguru, DoorBird
OpenActive Open BookingCelebrity Bucks
More Related
Cascade CMS
Cascade CMS SOAP
DoorBird Open
Tollguru Toll
Okanjo
Console Connect
GC Easy Garbage Collection Log Analysis
Lenses
City of Ottowa Open 311
City of Ottowa OC Transpo

Twelve APIs have been added to the ProgrammableWeb directory in categories including Games, Open Data, Advertising, and DevOps. Highlights include the DoorBird API for integrating applications with a video door intercom service. Here's a rundown of the latest additions for developers.

Brief

Joy Culbertson

Advertising, Database

06-27-2019

Category: Advertising

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Smaato Launches SDK for in-app Advertising
Smaato

Protected Media Announces Supply Side SDK for Ad Fraud Detection

Google Enhances AdMob SDK, Overhauls API
Google AdSenseGoogle AdMob

Facebook Extends Audience Reach via Upgrades to Audience Network SDK and Live API
Facebook Live Video

Google Announces Updates to Ads and Search APIs

11 Top Advertising APIs
Amazon Product AdvertisingGoogle AdWords
More Related
Google AdSense
Google AdMob
Impact Radius
Craigslist Bulk Posting
Adform
Facebook Marketing
Google AdSense Host
Twitter Ads
The Trade Desk RTB
Google AdSense Management
Taboola Backstage

YouAppi Delivers Open Measurement SDK

Vungle SDK v6.4 Supports Cache Optimization and MREC ad Format

Google Reverts Ads API Back to Beta
Google AdWords

Daily API RoundUp: Console Connect, Cascade CMS, Tollguru, DoorBird
OpenActive Open BookingCelebrity Bucks
More Related
Cascade CMS
Cascade CMS SOAP
DoorBird Open
Tollguru Toll
Okanjo
Console Connect
GC Easy Garbage Collection Log Analysis
Lenses
City of Ottowa Open 311
City of Ottowa OC Transpo