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Advertising Api Articles

The following is a list of ProgrammableWeb articles that matched your search term. On an nearly 24/7 basis, ProgrammableWeb publishes new articles ranging from news to opinion to tutorials for both developers and API providers. All of our articles are categorized in such a way that you can find your way to related articles, APIs, SDKs, Libraries, Frameworks, Tutorials and Sample Source Code. If you have an interest in contributing any of the aforementioned content to ProgrammableWeb, be sure to read our guidelines for such contributions.

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Google Announces Release of V11 of the Google Ads API
Google Ads

Google has announced the release of V11 of the company’s Ads API. This latest version of the Google Ads API includes support for smart campaigns, manual CPA, and improved visibility for asset sourcing. Additionally, Google added increased support for viewing metrics in Reach Forecast.

ProgrammableWeb Staff

06-10-2022

Google Introduces Android Developers to the Topics API via Privacy Sandbox

Google has recently announced the release of the first developer preview of the Privacy Sandbox on Android. This initiative will provide developers with an initial look at both the SDK Runtime and Topics API, which aims to usher in a new era of interest-based advertising.

Kevin Sundstrom

04-29-2022

Google Releases V10 of the Google Ads API as Legacy AdWords API Deprecation Looms
Google Ads

Google has announced the release of the v10 Google Ad API, and along with this announcement comes a stern reminder that developers need to migrate away from the legacy AdWords API immediately. Support for the legacy API will end on Apr 22, 2022.

Kevin Sundstrom

02-11-2022

Google Promotes Interest-Based Advertising, Supported by New Interests API

Google's Privacy Sandbox Initiative, an effort to improve privacy in advertising, has added a new API-powered technology that intends to increase ambiguity in advertising data. This API will enable developers to access data outlining user interests that were determined on the browser side.

Kevin Sundstrom

Advertising, Privacy

01-25-2022

Google Urges Migration to Ads API as AdWords Deprecation Looms
Google Ads

Google is urging AdWords API users to migrate over to the Google Ads API as soon as possible. While support for the AdWords API continues through at least April 2022, Google is busy highlighting the value of the newer API.

Kevin Sundstrom

12-07-2021

Facebook Updates Graph and Marketing APIs to Version 12
Facebook Graph Facebook Marketing

Facebook has announced the release of the Graph API v12.0 and Marketing API v12.0. These updates include breaking changes requiring developers to update their apps. The major change is that the Graph API now supports backwards compatibility for apps that use newly created one-click access tokens.

Social, Advertising, Marketing

09-20-2021

Daily API RoundUp: BrainBit, Spam Words, AdValify, SeaVision
Spam Words AdValify.io Ad Validation
More Related
SeaVision
BrainBit
Avatar Endpoint
IDENTANCE

Six APIs have been added to the ProgrammableWeb directory in categories including Marine, Spam, Identity, and Advertising. Included is an API for retrieving custom, hand-drawn avatars, and an API for data from a wearable EEG headband. Here's a rundown of the latest additions.

Marine, Advertising

08-07-2021

Facebook Graph and Marketing APIs Reach Version 11
Facebook Graph Facebook Marketing

Facebook has announced the release of the Graph API v11.0 and Marketing API v11.0 as well as moving the Platform SDK to v11.0. These updates include breaking changes that will require developers to update their applications to ensure compatibility. The Instagram Basic Display API was also updated.

Social, Advertising, Marketing

06-11-2021

Google’s Ads API V8 Gains Smart Bidding Functionality
Google Ads

Google has announced V8 of its ads API and is notifying devs that in order to take advantage of some of the release's new features, updating code is necessary. This update includes new cross-account bidding strategies, improvement to sales tracking, and new label management options.

Kevin Sundstrom

06-10-2021

Google Updates Ads API to Version 7
Google Ads

Google announced the release of version 7 of the Google Ads API and has updated client libraries, client code, and migration guides to reflect this update. The new libraries will be available for update in the first week of May and the company has outlined breaking changes in the migration guides.

Kevin Sundstrom

04-29-2021

Microsoft Expands Reach of Google Import API

Microsoft announced the global release of the Google Import API, a new tool that helps users create and manage ad campaigns, budgets, and bids. Microsoft hopes that this tool will allow its customers to expand their advertising reach without the manual process of importing Google Ads data.

Kevin Sundstrom

04-12-2021

Security Researcher Discovers Potential Brand Safety Scoring in Twitch's API

A cybersecurity expert has discovered a code-snippet in Twitch’s mobile application that seems to denote API updates that would allow the platform to score users for brand safety concerns regarding advertising. This action would fall in line with the practices of other social media outlets.

Kevin Sundstrom

Advertising, API Management

03-09-2021

AdInMo Launches Advertising SDK Via Unity Asset Store

AdInMo, a company that provides brand advertising services for the gaming industry via its InGamePlay product, has launched a new brand advertising SDK. The new SDK is available to all game developers via the Unity Asset Store and is built for Android and iOS game development.

Kevin Sundstrom

Advertising, Games

03-06-2021

Google Mobile Ads SDK Update to Require Developer Action

Google has announced that it will release the latest versions of the Google Mobile Ads SDK for Android and iOS in early 2021. With the release date drawing near, the company has published several migration guides and is urging developers to prepare their applications for the transition.

Kevin Sundstrom

12-15-2020

Facebook Introduces V9 of the Graph and Marketing APIs
Instagram Graph Facebook Graph

Facebook has announced the release of Graph API v9.0 and Marketing API v9.0. These updates included several changes that require developer action in order to ensure that production applications are not interrupted. Additional updates include adjustments to Instagram Follower count metrics.

Kevin Sundstrom

Social, Advertising

11-12-2020

Google Moves Ads API V5.0 Into General Availability
Google Ads

The Google Ads API has been moving toward general availability over the past year, with the company committed to moving past beta as rapidly as possible. Version 5.0 of the API was announced in beta less than a month ago on August 26th, this followed quickly after version 4.0 was announced in July.

Kevin Sundstrom

09-22-2020

Google Building Trust Token API to Help Combat Fraud

Google has announced a Trust Token API. It is one of the many theorized API solutions to combat fraud in online advertising while allowing trust to propagate from web entity to web entity. The trust token API, or an alternative, is critical as Google prepares to discontinue support for cookies.

Advertising, Privacy

08-03-2020

Adzerk Announces API and SDK Betas

Adzerk, ad serving API provider, recently announced a number of API and SDK updates. Those included new beta tests of API features and SDKs, as well as a series of bug fixes and new product features. The company is actively soliciting participants in its API and SDK beta tests.

07-15-2020

Amazon Continues Improvement of Advertising API
Amazon Advertising

Amazon has upgraded the latest version of the company’s Advertising API, which will allow developers to manage campaigns programmatically. This latest version offers capabilities for automating campaign deployment while also optimizing advertising efforts.

Kevin Sundstrom

06-29-2020

Facebook Modifies Special Ads Categories for Marketing API v7.0

Facebook has announced changes to the protocol for designating ads that relate to social issues, elections, or politics. These changes are intended to further bolster election integrity while also improving ad transparency. The updates will apply to the Marketing API v7.0.

Kevin Sundstrom

Social, Advertising

06-26-2020

Google Reminds Devs of Ads API Beta V1 Impending Deprecation
Google Ads

Google has provided another helpful reminder that the Google Ads API beta (V1) will be sunset on July 29, 2020. The company is warning developers that if they do not migrate to a newer version of the API it may result in breaking changes for applications relying on the data.

Kevin Sundstrom

06-17-2020

Supermetrics Overhauls its Marketing API
Supermetrics

Supermetrics has updated its the Supermetrics API. Supermetrics has always been about extracting data from marketing and advertising platforms for use in analytical tools. The new API expands on that vision and delivers more user friendly tools and abilities for custom solutions.

Marketing, Advertising, Business

05-21-2020

Facebook Releases v7 of Marketing and Graph APIs
Facebook Graph Facebook Marketing

Facebook has released version 7.0 of its Marketing API and Graph API. Additionally, it released version 7.0 of its Mobile SDKs and Business SDKs. As expected, these new releases include new fields and features, but also include new requirements for mobile developers. Deprecations are also planned.

Social, Advertising, Marketing

05-06-2020

Google Announces V3.1 of Ads API Beta
Google Ads

Google has recently announced the release of version 3.1 of the Google Ads API Beta. Specifically, v3.1 adds support for retrieving campaign optimization scores, adds new conversion action categories, and improves support for asynchronous upload of Customer Match data and store sales data.

Kevin Sundstrom

05-04-2020

Google Delays API Sunsets and Supports Developers in Wake of COVID-19
Google Ads

Google is heavily involved in combating COVID-19. But, it's also taking steps to ease the pain its developer community is feeling as a result of the pandemic. It is delaying the sunset date for the Google Ads API v1 and publishing resources to help developers navigate the current environment.

Advertising, Coronavirus

04-08-2020