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Can a Platform Succeed Without a Popular Service?

Twitter and Facebook are often lauded as shining examples of what a platform does for your business. And for good reason. They have very successful developer programs. But they are also extremely popular services on their own. A developer may not build where there is not the foundation of a loyal user base. But even that has exceptions.

Best New Mashups: Guardian, Pandora, and Android

With dozens of new mashups added each week that in turn use dozens of different APIs, it can be hard to choose which gets chosen as Mashup of the Day here on PW (see this weekend's API roundup and mashup roundup for examples). One trend we're seeing is a decrease in mapping mashups and an increase in the sheer diversity of subjects, APIs and other types of apps developed. Here's a sampling of three of the more interesting new mashups:

Shizzow's Location-Based Social API Goes Public

In less than sixty days since the private beta release of its API, Portland-based Shizzow has now released its API (our Shizzow API Profile) to the public. If you are not familiar with Shizzow, it is a location-based social service that a small, yet dedicated, team of techies built with the goal of helping you build quality relationships through face-to-face interaction. Sharing some similarity with Yahoo!'s Fire Eagle and other location based services, Shizzow functions as a geo-location service that allows users to send "shouts" out of their location, which are subsequently passed on to friends through updates in several mediums. Originally limited for use by Portlanders, Shizzow recently went public in conjunction with the public release of their API.