The Latest News On The API Economy
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In March of 2019, Facebook announced changes to the company’s advertising platform, these changes aim to reduce discrimination in job postings, housing ads, and credit ads. Developers will soon be required to comply with updated Marketing API standards based on these changes.
LinkedIn added an Audience Engagement feature to its LinkedIn Partner Program. Audience Engagement allows users to discover audiences, receive content recommendations, and benchmark content against competitors. LinkedIn offers the feature through API integration with limited launch partners.
Facebook has another data privacy scandal on its hands. This time, the problem comes from weak security practices from its Instagram app. A location-based marketing firm called Hyp3r has created a massive database of location and consumer profiling data that is largely scraped from Instagram posts.
Primis hit the Israeli web video market with its video discovery unit launched in 2018. The company has now expanded the usefulness of its platform with new API capabilities. The API features allow publishers to track and engage with viewers based on events like clicks, impressions, etc.
"APIs are first class-products at eBay," Gail Frederick, eBay Vice President of Developer Ecosystem, commented in a recent news story. In support of this statement, eBay this week announced numerous API enhancements and brand new APIs with the intent of empowering developers.
Roughly half a year after Amazon first announced API access to the machine learning technology that drives its own Amazon.com retail business, the AWS team has made Amazon Personalize generally available. In its first release, the API is open to AWS customers in the US, APAC, and EU.
As many carriers begin to block burst SMS campaigns from short codes and toll free numbers, Bandwidth is empowering businesses with the ability to perform burst campaigns from local numbers. Using 10DLC SMS routes, Bandwidth has introduced its Local A2P API to build trust through local numbers.
Salesforce has announced a set of upgrades to Commerce Cloud, the company’s cloud-based commerce solution that provides tools for building unified buying experiences across all customer touchpoints. These new tools are headlined by AI-enhanced APIs that help to encourage user engagement.
Google has added a new category of devices for targeting to the AdWords API. Connected TV allows developers to target devices connected to TVs for display and video ads. This applies to smart TVs, gaming consoles, and streaming devices such as Chromecast, Roku, and AppleTV.
ProgrammableWeb's Most Clicked, Shared and Talked About APIs of 2018: eCommerce, Marketing, and Social Media
This segment of the past year's APIs focuses on eCommerce, Marketing and Social Media. Sub categories covered here include Advertising, Content, Printing, Products, Catalogs, Subscription, Taxes, Feedback, Auctions, Shipping, Ratings, Personalization, SEO, Engagement and others.
Algolia has added a personalization feature to its search results platform and API. Personalization collects data based on user behavior and allows the developer/owner to define how such data is used. The data and definition then empower Algolia to automatically produce relevant search results.
Ten APIs have been added to the ProgrammableWeb directory in categories including Air Travel, Payments, and Passwords. Featured today is an API that enables applications to send passwords via text message and an API to analyze sentiment in social posts. Here's a rundown of the latest additions.
Ten more APIs have been added to the ProgrammableWeb directory in categories including eCommerce, Auto, and Marketing. Highlights include the Sonos API for home sound automation and the Arcentry API for architectural diagram creation. Here's a look at what is new for developers.
Facebook has added Codeless App Events to the latest version of the Facebook SDK. The new feature allows app owners to track interactions between app users with certain elements within an app (e.g. buttons, images, etc.). Codeless App Events is implemented through a visual tool to reduce coding.
Rebel is known for its interactive emails. But, developers had asked for Rebel to launch an API that allowed them to build emails with JSON (same process as Rebel Actionable API) without the need for interactive functionality. In response, Rebel has launched the Rebel Lite API.
Eleven APIs have been added to the ProgrammableWeb directory in categories including Marketing, Nutrition, and Games. Highlights include an API for integrating Stratfor Worldview service, provides intelligence, predictions, and news regarding global issues. Here's a rundown of the latest additions.
Twenty APIs have been added to the ProgrammableWeb directory in categories including Marketing, Mapping, and Weather. Highlights include the GitHub Checks API, which gives developers to build solutions for continuous integration, linting and acceptance testing. Here's a look at what is new.
Episerver recently announced the launch of Episerver Insight and a new Headless API to help organizations gain visitor intelligence. Episerver Insight allows marketers and merchandisers to track and visualize the digital behavior of both authenticated customers and anonymous visitors.
Previously we looked at APIs that readers follow the most using our tracking functionality. This time we measured the APIs readers show interest in by counting the number of times a user clicks an outbound link to a provider's site. This is a metric that may better signal developer interest.
This article is part of a 10-part series about interesting APIs that were added to our directory during 2016. Mapping and Location APIs are covered in this segment. The APIs were chosen by our researchers, by popularity according to website traffic, and by mentions on social media.