Google has released a Google Card Linked Offers API that allows merchants to drive customer loyalty by providing targeted offers to customers who save their loyalty card to Android Pay. Card Linked Offers are displayed to customers within the loyalty card view of Save to Android Pay.
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The added complexity of tying multiple IT systems together to offer digital reward programs may require the implementation of an API management platform. However, the benefits to your customers can be significant, as experienced by Amsterdam-based transactional loyalty firm IceMobile.
You can't catch a fish without enticing bait. It's a fact; incentive gets people to take action. When it comes to the web, every company wants to get potential customers or fans to interact with their brand and demonstrate loyalty, and the best way to do that is to offer users something exciting for their efforts. Push Entertainment is a service that offers a range of loyalty applications for consumer brands. The company also provides an API that allows developers access to this data.
Stage of Life, loyalty marketing agency, has launched its Coupon API. The API pulls from the Stage of Life Merchant Network. The network includes hundreds of national brand merchant offers, coupons, and discounts. Access through the API gives developers the flexibility to enhance current loyalty programs, or build stand alone applications.