Service Objects, real-time contact validation service provider, announced its new product today: DOTS Address Detective. Address Detective examines incomplete address information and uses existing data to rectify and salvage the data. Given the data-crawling nature of the new product, Address Detective seems an excellent candidate to integrate via an API. To explore this concept, PW caught up with Service Objects CEO, Geoff Grow, to explore.
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Service Objects' DOTS Name Validation 2 (NV2) API addresses the problem of false names within contact lists. NV2 uses the latest research to allow businesses to weed out fraudulent names at the point-of-entry. The new NV2 service is offered in two different ways to validate – real time API to work with online forms and connected applications and batch file mode for large list processing.