Amazon is testing a self-serve advertising API that will allow brands to automate and manage their Amazon advertising campaigns. According to Digiday, the API will offer brands a "systematic approach to adjusting and reporting campaigns and offer capabilities to automate the ways campaigns work."
Google Analytics, the feature-rich website analytics tool, has been available for free to web developers since 2006. However, access to the service has been completely browser-based, limiting the ability for developers to create new reporting tools, widgets, or clients for mobile devices. After a long wait, the popular service has finally opened up now that Google has announced the availability of the Analytics Data Export API (our Google Analytics API profile).