Of all the markets being impacted by the booming API economy, perhaps none has seen as much activity and innovation as the payments space. The past several years have seen the launch of a number of disruptive and successful API-centric upstarts, including Stripe and Balanced. Meanwhile, entrenched players like PayPal and Verifone have responded with new offerings of their own.
Qubit, a leading customer experience management (CXM) solutions provider, has announced the launch of the new Behavioral Attribution API allowing access to Qubit behavioral attribution data. The new API uses Tableau to visualize the data so that it is presented in a clear and easy to read format.