November 17, 2014
Single purpose API
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Vungle recently announced the latest version of its advertising SDK. The Vungle SDK now features Cache Optimization to ensure that ads are available quicker than ever before. Further, the SDK supports the MREC ad format, which is a medium rectangle for in-app video advertisements.
Two months ago TokBox gave up 2 million users to focus on its TokBox OpenTok API. The former video chat site instead wanted to make it easy for everyone to add video chat to their sites. The platform now has over 80 partners and is seeing great interest amongst developers. Today the company announced a move into making its video chat available on mobile devices.
As the amount of processing power that can be affordably invoked via the cloud continues to increase, applications that were once thought too impractical to build are suddenly quite feasible. A good example of that is AppStream, a new service that Amazon is beta testing that allows graphically and resource-intensive applications to be extended out to any number of devices that previously would not have had the processing capabilities to run them.