May 26, 2014
Single purpose API
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Facebook hosted a develop conference in San Francisco Wednesday, its first such effort in three years. The event included not only new user-facing features in the giant social network, but a range of initiatives that should entice developers to look at Facebook with a new pair of money-tinted glasses.
Rapleaf wants to see more personalization apps built on its Rapleaf Personalization API. To support the expansion, the company will provide grants and services to companies via its just-launched $1 million fund. The investment approach is quickly joining contests and hackathons as ways for providers to woo developers.